Photography Brand Guideline Proposal
Contracted by an individual freelancer. Review, revised, and edited copy and contract for clarity. Both a branding guideline and contract is included in this sample. Contact and company names, fee rates, dates, and other sensitive information has been removed or changed for privacy.
Click here to view the proposal (PDF)
Beautylish: Sample Creative Brief
A sample creative brief as requested by Beautylish.com. Outlines a marketing campaign strategy detailing the acquisition of assets, social media, email, landing pages, new product pages, front page feature, and campaign calendar. Included are two separate briefings: one for the creative team, one for the brand to use.
2018 Sacramento Asian Pacific Film Festival: Select Pages From Program Guide (as ghost writer)
Wrote and edited opening letter, film summaries, and biographies.
Click here to view the pages (PDF)
Starwest Botanicals: Fair Trade Email
Sample marketing emails. Includes both final copy and original draft in visual context.
Click here to view the final email.
Click here to view the draft email.
Commodore Cadets 2012 Snare Drum Handbook
One of several instrument-specific instructional handbooks for the Commodore Cadets 2012 drumline. Original content and copy based on, at the time of writing, over 21 years of percussion performance experience and 17 years teaching and instructional experience.
DISRUPT Marketing: Sample Social Media Copy
(Samples do not include hashtag blocks. All copy accompanied photos when published. Copy used for Facebook and Instagram)
[Client: FishFace Poke Bar, Sacramento and Emeryville]
We went beyond vegetarian and went VEGAN! Come check out our new Vegan Handrolls! 🌱*
Did you know a single serving of avocado has no cholesterol? And while avocado is mostly fat, it’s the heart-healthy kind! Avocados are also a good source of dietary fiber, Vitamin K, and folate 💪❤️🥑
*
Oh hai, #FishFaceFriday. Plenty of poke, a side of handroll, and organic sushi rice from @rueandforsmanranch 🐟🐙🐠🍚 Client: Kurpos Craft House, Sacramento)
We’ve got tacos for #tacotuesday (obviously!) 🌮 Your choice of ancho chicken, beer-battered cod, or go vegan with [@beyondmeat].
…
TONIGHT! Live music with Inside Story Duo (5 PM). Then, Open Mic with Marty Taters & Lare (signups at 7 PM)*
TGIF, right? Start the weekend with a round or two of Craft Can Roulette and get a random can from our stash 🍺 Plus, we’ve got Happy Hour from 3 – 7 PM 🍷🥃 🍸🍹
[Client: The Grid, Sacramento]
Need a light lunch after that Thanksgiving spread? We’ve got you covered with our kale salad (also available for dinner!) 🥗
…
If you’re in the restaurant and hospitality biz, we’ve got Happy Hour prices for you tonight from 3 – 9 PM! Find us on 10th & K across from Sharif’s Jewelers 🍽️*
We don’t know anyone that doesn’t love a grilled cheese sandwich. So, we put one on the lunch menu. You’re welcome!
🧀🧀🧀🧀🧀🧀